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Pankaj Balachandran
Pankaj Balachandran has worn many hats—sommelier, hotelier, restaurateur, and entrepreneur. However, selling a dream he believes in is what truly motivates him. He comprehends the world at the bar and behind
it. Currently, he heads his brand of spirits under the Short Story Spirits Umbrella, spreading the gospel of the importance of having a go-to white spirits portfolio for India while simultaneously heading Countertop
India, a consulting company he co-founded in 2020.